Horticultural Branding The Growing Allure of Plant Patenting for Brand Differentiation Share this: Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook Like Loading... Related June 28, 2015June 28, 2015 by botanicalgenericide Tags: botanical, cultivar, generic, litigation, misuse, myth, Plant Patents, trademark, varietal Leave a comment